Alla is a Product Manager at Mad Pixel Games, a mobile games publisher, where she works on product and marketing across mobile game projects, ranging from hyper-casual to midcore genres. In her role, she works closely with development teams on game features, release priorities, and product performance, with a focus on monetization and improving key product indicators. She is also a member of the International Association of Accessibility Professionals and has spent a lot of time working with accessibility and UX improvements in mobile games, especially when it comes to translating them into measurable product metrics and business impact.